Industrial Marketing

Having worked in the food industry as long as I did, I got pretty familiar with consumer marketing – how to sell Maxwell House Coffee, Jell-O, Becel, Hellmann’s Mayo – but how do you flog a water heater? That lies within the purvue of Industrial Marketing and it’s quite different. I thought about the differences lately ...

Fail

This isn’t so much a post about photography as it is about how a technology-driven company can make products that are a marketing and financial disaster if they don’t understand their customer. Nobody can dispute Nikon’s place as an optical and camera giant. They started out in the 1940s by knocking off Leica rangefinders, created ...

Chillin’ and Grillin’

BBQ season isn’t a year-round thing up here in the Valley. You are lucky if you make it from May to October most years. That said, we do get a lot of use out of our gas grill during that time. I’ve had a natural gas BBQ ever since we moved to Georgetown in 1979 and discovered ...

Hamburgers and History

Maria’s away in Kingston visiting her mother, so I went out for lunch today in Carleton Place. Dropped in for a burger and root beer. On the way back I took my favorite country road and decided to stop at the historic St James Anglican Cemetery just north of town. It’s a historic place – British ...

Camera Detective

My grandma’s family album contains many photos such as this one of the younger folks in 1917. A lot of the pictures are quite large and are obviously enlargements of the original camera negative. The camera which took these photos was a very good one for the time, and I believe it must have belonged to my ...

Is It Spring Finally?

It’s been a month on the calendar, the trees haven’t got their leaves yet but today was the first real sign of spring in Almonte. It’s been a long time coming but I think it’s here. I felt so confident I got the winter tires off the Jeep today. The spring run-off is in full ...

Image or Experience?

When I started out in photography and for many years after I just had one camera at a time. First I had a cruddy old 127 roll film compact, then a 35 mm rangefinder, and finally a Nikon film SLR. During this time I was obviously shooting film of some sort and didn’t travel all that ...

More Gyrations with Mr. Rogers

No, not that Mr. Rogers – I mean Rogers Communications. That’s Ted Rogers, not Fred Rogers. Cable TV and satellite providers in Canada keep moaning about the fact that customers are thinking of cutting the cord. Do they ever think that their own stupid policies may influence that decision? Probably not. Here is a typical Cable ...

That’s the Bag I’m In

There’s an old saying that a woman can’t have enough handbags and a (usually male) photographer can’t have enough camera bags. I suppose that’s true in the case of the photog anyway. I mean, I have 6 in my closet  – 7 if you count the ancient canvas bag I used with my Nikon FE ...

The End of the Beginning

This is the third and final blog post about digital photography in 2018 – at least as I see it. Consumer film photography was in its heyday for 100 years. The age of the consumer digital camera has now been around about 30 years. It’s fair to say that the film camera is at an ...

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